I cut too much off the edge of the page

This is my final zine and the edge was ragged from cutting therefore I used a scalpel to cut off the ragged edge – but then I found that I cut too much off and it was too close to the text. From my mistake, I have learnt to cut at small increments. I’ve yet to assemble my alternative zine but good things is that mistakes are to be learnt from.

Skill: Using laser cutter

This morning I used the laser cutter, I discovered my file that was about to laser cut was not the same dimension of the physical paper print – however lucky Ella checked it before the laser cut happen. In addition, I changed the fish charm to plastic as it will be more durable that card.








What I learnt today:

  • check the print size with the laser cutter dimensions
  • wash hands and be careful of ash fingerprints from laser cut

Cut my finger and there’s blood all over my zine

I was assembling my zine and I stopped to flick through it, but then I realised I had blood on it – I looked at my fingers and I got a cut from the scalpel without noticing. I have learnt to be careful with scalpels and that I am going to by a safety ruler because a couple of days ago I cut part of my finger nail off. Also I need to take precaution with grease/ oil fingerprints.

This means I have to spend more money and effort printing – so much money I have spent printing.

4. Feedback (the event): Rob Hillier

Original zine:

  • “remove ‘top bakeries in London’ page and add title to the backpack page”
  • “spread the text evenly, left ad right on backpack page”
  • “remove ‘The Event’ on the door cover”
  • “text is to tight to image on bakery page, widen textbox”
  • “careful of text in the centre of text being lost or mismatched”

Alternative zine version:

  • “make sure you cut the distance cutout accurately”
  • “check that text is not lost between pages, break text up or space it differently”
  • “‘along Wardour Street’ text has been cut, position somewhere else”


Response of feedback: I’ve got to check my printed pages for any printing issues as this is my last draft. This is my final draft to show to the tutors so over the weekend I will make the minor tweeks.

3. Feedback (the event): Gareth Bayliss & Rob Hillier

Rob Hillier:

  • “make some of the type bigger”
  • “move some things on the Camden page”

Gareth Bayliss:

  • “you’re double informing on some pages where the images says it/ self explanatory so don’t need description/ annotation”
  • “if you want a consistent layout, maybe try having the same layout for  the bakeries you visit”
  • “contrast you’re calm street images against the Oxford Street double page spread”


Response from feedback: That’s a real good idea to constrat the image of my street with busy London, Gareth suggested putting in an image but said I should think about it creatively – I think I’m going to do a fold out page of the street image printed on acetate or tracing paper. That is why critiques are helpful.

2. Feedback (the event): Simon Locksley & Selwyn Taylor

  • “You need to use grids”
  • “Need to annotate some images”
  • “Some pages have too many images going on”


Response to feedback: I think to some extent grids help but in my opinion I think grids make the magazine boring in that each page has to be the same – therefore I will feature some pages to have the same layout to show that I have thought about some consistency. Also zines were created in the 1930’s to share people’s interest and were not finished professionally, I want my zine to have personality so I think that by making each page the same would lose the interest of it. Yeah I thought that the Princi spread had too many images, I’m going to select and remove some.

1. Feedback (the event): Rob Hillier

  • Looking really good
  • A lot of work has gone into this
  • Some spreads are working better than others
  • I like how it is different in the opening flap of the zine
  • Add more drawings and look into Andy Warhol’s cake drawings


Review of feedback: Yeah I agree that some spreads are working better than others and I’m currently stuck on the China Town spread but I will push myself to work otherwise I’ll fall behind – I’m going to look into more books for inspiration. I just initially sketched some drawings in the zine mock of where my drawings are going to be. They drawings will be in watercolour as cakes looks good in watercolour as it shows it delicate side. Andy Warhol:

I looked into Andy Warhol’s drawing of cakes and I like how it combined watercolours with the use of pen drawings. One of my drawings (drawing of Primark) already combines both watercolour and pen. Rob showed an example of a past third years work in that there magazine was interactive where there was folding sections and diet cuts. I think that for my China Town spread which i personally find is the weakest, is going to have a tear up sections but in an artistic direction.

Skills: Learning about camera technical features, shutter speed, F stop, ISO

URL – http://www.youtube.com/user/PhotographersOnUTube/videos?sort=da&view=0

I borrowed a DSLR camera from uni because I wanted to learn photography skills for some of my graphic design work in the future, especially taking photos for my portfolio. I went on Youtube to search for videos to explain to me the different functions of the camera. I wanted to especially learn about apperture where a feature is in focused whilst the background is blurred.

I learnt that F-Stop controls the how much light is let into the lens, the smaller the number, the more light is let in. Shutter speed control how long the photo is captured, the smaller the number, the slower the speed.


  • Daytime: low ISO (less sensitive to light)
  • Sporting events, indoors: high ISO (more sensitive to light)
  • Faster shutter speed requires higher ISO in low light


Here are examples of experimenting with different F-Stop, ISO and shutter speeds. As seen on the left, there is more blur and darker that the middle photo. Whilst on the right, there is huge focus on the remote.

New technique: Blend paths

I researched on the internet how to blend pathsand followed their tutorial, also I learnt how to make a new brush too! It makes one colour blend into another colour which can then be made into a brush. Hopefully I can remember the steps and apply this to future projects. – I think I will experiment with this technique when designing for the Norwich Film Festival next month.

Zines do not have to be high quality standard but of the designer’s passion

URL – http://www.pushpinzines.co.uk/products/answers-on-a-postcard-1-12

Sold on a website that sells handpicked zines, this is a series called “Answers on a Postcard ” by “Girl Industries”. The series uses a simple black and white photocopy printed on coloured paper for variation. This shows that zines do not have to have a high quality and that it is made from interest and passion of the topic.

I’m worried that the zine I’m going to created will look unprofessional and ugly but I have learnt with the zine culture, it’s about the designers interest for the subject to share with the world.

URL – http://wemakezines.ning.com/photo/shape-situate-posters-of-inspirational-european-women-issue-3?context=latest

Shape & Situate: Posters Of Inspirational European Women. Issue 3 (2012)

This zine appears to be completely handmade with handmade type where the designer has chosen to handwrite the text rather than using existing fonts. Content on the pages appears to be positioned around the image and that there are no colours used apart from the front page where is it printed on colour paper. The front page f the zine look like it has been handrawn using biro pens created a screen printed appearance.

URL – https://littlehelenmak.files.wordpress.com/2012/04/biker.jpg?w=211

Very simplistic in that it look amateur – the piece looks like the text has been printed off the computer with italic Arial Black font and then the image is drawn in the centre. But zines make unpolished booklets/ magazines acceptable because it is a personal response to a topic.

URL – https://littlehelenmak.files.wordpress.com/2012/04/untitled2b1.jpg?w=300

I think this is a fold out zine but it follows the style of 1970/ 1980’s zines where there was a high use of photocopiers, cutting and sticking colleges. The images are positioned at the top of the page to draw attention whilst there is handwritten text to accompany the images.

Use of gridding

I am starting to use grids more and that I have used them when constructing the A2 poster for my contextual studies. I’ve been more aware of layouts when browsing magazines and books and currently using them when laying out my pages for my zine.

Playboy magazine ad

I find this piece hilarious, I love that it lets the user of the towel become the front cover model. It’s fun and cheeky but simple in that it is just a red towel with printed worlds. I think they are promoting that they are looking for a model to feature in March. People usually are wearing less items of clothing at beaches so placing this ad in context works really well.

I haven’t painted and sketched in a long time – I forgot how I like to watercolour

I forgot how I like to paint using watercolors. I haven’t painted and sketched in such a long time. Rob encouraged us during the holidays to draw, sketch, jot notes for our project. So I decided to draw some pieces that can contribute to the contents of my zine. I chose the medium of watercolour because I like how smooth the colours are together and that they are vibrant. I’ve got to admit that I don’t really like drawing particulary but I can draw if I had more time and put effort in.

I decided to do some watercolour paintings and some pen sketches to vary the styles and to show my range.

I chose to draw my pen sketches ina cartoon/ abstract style as it is more interesting. Because artists such as Quentin Blake create characters that are in a rough abstract style which are successful and I like this work –

Australian Childhood Foundation: Invisible

URL – http://www.coloribus.com/adsarchive/outdoor-casestudy/australian-childhood-foundation-invisible-13735605/

I find this really eerie and scary which makes the piece noticable and memorabl Even though behind the poster is a dummy that is child size, the thing that makes it scary/ creepy is that the idea of a child being suffocated underneath the poster. In addition, the poster is three dimensional which makes it have more of an impact rather than a 2D child cutout.

Humans have emotions especially towards young children and within everyone’s nature, it is moral to take care of young children and the elderly as they are most vulnerable therefore, this campaign plans to hit the heart string’s of people.

Behind the child dummy is another poster so after a while, to get people noticing the poster again, they can release the dummy for another message – also the dummy may get tampered/ stolen by people over time.

World AIDS day

Good that it is a real life publicity stunt and it can be used for posters because it a strong visual. The person in the bubble is unmissble because the size of the bubble so when strolling down the street it would get people noticing. I think an improvent would be that the Tshirt design would be more prominent because on a poster an in real life, it would be difficult to see what the action was supporting for.

Million Dollar

“The website of Alex Tew, a 21-year-old entrepreneur, who hopes to pay his way through university by selling 1 million pixels of internet ad space for $1 each.”


A simple concept yet highly successful, I think the reason for Alex’s success is that his homepage played on the idea of exclusivity and that when large corporations saw this advertisement method, they thought they must have to join therefore making the homepage known to news and people. I think this was an easy way in raising awareness though he would have had to create hype for the product before it snowballed. This was the first of the kind and now there are replicas but this idea can’t really be continued unless adverts are replaced but people will/ have already lost interest.


Noticing the Eurostar logo

Whilst sitting on the tube train, I saw a Eurostar ad and only then I noticed the design of the logo. The logo is featured in the bottom right corner and I thought to myself “ohhh that’s clever!”. By extending the cross bar of the e, the rest of the e becomes a tube/ tunnel which symbolises the business in that it is a tunnel between England and France. The cross bar has a swirl stroke which can show the flow of traffic and can symbolise the ease of use because the connotations of flow is that everything is smooth. happens consecutively and goes well. The text “Eurostar” accompanys the logo so that people who are not familiar with the visual logo know what the ad is about. It is positioned below the cross bar and fits snuggly there otherwise the visual logo would look off balance as the cross bar is longer on the right side.

I found it strange to feature a women in the ad but maybe the designer wanted to feature an emotional trigger in that Amsterdam is expressed to be happy as the women is smiling.

Commemorating Bosnian war victims

URL – http://news.yahoo.com/bosnia-marks-20-years-since-war-101348207.html

“April 6, A river of empty red chairs filled Sarajevo’s main avenue Friday as Bosnians marked the 20th anniversary of the bloodiest conflict in Europe since World War II with songs and remembrance.”


When I saw this on the news I initally was taken aback by how many people had died with the representation of the red chairs. I think this is a very successful campaign to make people aware of how many victims of the war there was with the strong visual of red contrasting against the grey landscape.

The seats symbolise the honor they are given in that they get a seat, the seats are almost like a parade down the street. In addition, at the front of the rows, there were performances as if the red seats were filled with the victims and they get an exclusive performance and the performance is a mark of respect. It is one of the most extroadinary impactful campaigns I’ve seen in my whole entire life and one that is unique.

Flash skills: motion paths

I used the internet to search for motion path tutorials. Motion paths is where you can get an image to follow a path to create an animation. At first I found it difficult in that I didn’t know where to draw the path using the Pen tool but then after create the second motion path, I got the idea of it and could apply it easier to the third animation. I found that it helped with the knowledge of creating motion tweens which I learnt how to do before. Now that I have learnt this skill I will try and remember this and use it for future projects if needs be.

Free hugs campaign

URL – http://worldpeace.org.au/freehugs.asp

“”Juan Mann” (pronounced one man) and fellow huggers have been spreading the love in Pitt St Mall, Sydney Australia for a while now. The hit video came about after Juan Mann hugged Shimon Moore (lead singer of Sydney Band the Sick Puppies). The video was shot by Shimon Moore and the song is called All The Same. Although the Free Hugs campaign started years ago, it has recently received a huge boost with the publishing of the video. Visit Juan Mann’s blogspace for updates on the campaign: http://www.myspace.com/freehugscampaign You can also watch a video interview with Juan Mann on the SMH website.

 Here are more videos inspired by the Free Hug Campaign (and there are plenty more being added every day!):

Free Hugs in South Korea

Free Hugs in “Insadong of Korea”

Free Hugs in Poland 2006

Free Hugs Campaign in Tel Aviv

more Free Hugs in Tel Aviv 

Free Hugs in Krakow 

Free Hugs in Newfoundland 

Free Hugs posted before Juan Mann’s campaign 

Free Hugs group march 

As you can see, the Free Hugs campaign has now spread around the world – e.g. check out this website featuring a forum for international huggers to share their experiences.  http://tribes.tribe.net/freehuggingtheworld

So what are you waiting for – get hugging! Join our virtual hug for peace!”#


Simple idea in that anyone can do, it does not require any money and can have a online presence with their viral hits. I think it would have most impact when loads of people do it at once and this could be created through social media networks such as Facebook where people can invite their friends.

McDonald’s free coffee

URL – http://adsoftheworld.com/media/ambient/mcdonald_s_bus_stop?size=_original

The piece is like an hour glass where the frame is filled with coffee beans and after every week, some contents is extracted. It’s like an installation and that it is updated so that people can take notice and it is a reminder. This would make people feel on edge and must go do it because people have the tendacy to do things on an impulse or to do things last minute when time is on their mind.

Realising the use of gridding

I was sitting on a train back to my hometown in the evening and I was staring at this poster. I had an epiphany moment in realising how important the use of grids are. After speaking to Gill she said to me that even though you might not realise that grids are there, it makes things easier to read and how points can follow from each other.

It hit me that the main text in the centre is aligned to the left of the text logo and the vertical divider line is on the same alignment too. I am definately going to try and improve by usign grids because I use to think grids were a waste of time and than it makes designs more confined.

4. Feedback (info & design): Rob & Gill

Review of feedback: I wasn’t sure about the lines (colour, line stroke) but I’m glad Rob and Gill gave me feedback on that aspect so that I can act on it.

Gill explained to me that gridding is important and even with things that you look at and don’t notice, there’s just something about it that makes you think that it looks comfortable. I used to always just centrally align things all the time but now I will be more aware how to grid objects on a page.

Lecture: Russell Davies

  • Newspaper Club
  • Data dec: taking people’s personal data and turning them into stuff
  • Drones
  • Biohacking
  • Computer vision
  • Sensors

Response to lecture: In harsh honesty, I thought this lecture was dissapointing and irrelevant. I did not understand to what his objective of his lecture was as it had no direction and that he said that there was no hope for graphic design. I didn’t really understand who the lecturer was in the aspect of what he did but from research it is shown that he founded the Newspaper Club. I thought he could have expanded on how he founded of the Newspaper Club and lead us to inspiration but he just kept talking about making little gadgets that I didn’t think was relevant because he didn’t actually explain how it works/ how it’s made.

3. Feedback (info & design): Rob Hillier

Review of feedback: Personally I wanted to keep the other fish as printed so that people could see the contrast of how much we depend on the three main fishes (tuna, salmon and cod) but to a certain extent by having the other fish as lasered would make it consistent.

I agree that the bottom text looks scatty because I was trying to fill space so I will realign them to neaten the poster.

2. Feedback (info & design) Rob Hillier & Gill

Review of feedback: I really like the idea of using the laser cutter to cut silhoutte of the fishes but dissapointed that I’ll lose the graphic of the fishes (because I thought they were graphically strong and so did Rob, plus I spent ages creating them), I think I’ll create two version, one with graphics and the other laser cut.

Yeah the idea of a school of fish is strong as it was mentioned by Simon, Rob and Gill so I will definately take this forward. I like the idea of the laser cutter because it represents the fish being consumed too and that it is now gone (relating to overfishing as well).

Also by having a school of fish, it’s a different representation of the classic pie chart, instead of a circle representing 100%,  I’m going to have 100 fish.

1. Feedback (info & design): Simon Locksley

Review of feedback: I think that Simon is right in that I should show the fish as a giant swarm together to effectively show the decrease in numbers. I could maybe shape the graph using lots of the different fishes with each line being a different layer of fish. However it would be difficult when the lines overlap each other – I could play with the opacity of the fishes to show that the figures are the same.

I’m not sure/ don’t agree with having a textures wave fill as a background image because I think that would be very distracting and that the two styles would not go together: being flat 2D fill shapes against a photography background.


Today I woke up to many Facebook wallposts about the video “KONY 2012”, I had seen a few posts of it for the past few weeks but today it was peaking. So I decided to see what this hype was about. The introduction starts showing the power of social networking sites and the internet getting messages across and campaigns. Then the narrator explains about his little son which gives a more compassionate feeling to the video. Another character is introduced being the narrator and the little boy’s friend who suffered in Uganda, being a victim of the child soldiers regime put in place by Kony.

He leads a army of child soldiers, where girls are used as sex slaves and boys as soldiers. Children (as young as the son in the video) are snatched and forced to become a child soldier under Kony which then they are made to kill there own parents. Kony does this for the sense of power. The narrator continues in what action he has taken and the impact he has made with the campaign against Kony. It shoes that he has had support from Barrack Obama and now wants to spread awareness by setting an event worldwide where on the 20th April 2012, people across the world will put posters/ spread the message across the town/ city at night so in the morning following people will be surprised and take notice.

The bit in the video that hit me was when the narrator, said that he made a promise to Jacob, he didn’t know how he was going to achieve it but he strongly felt the need to take action.

As an art specialist university I think this will be an opportunity to create awareness and show the individuals work at NUCA. I like the unity towards doing this for a good cause and yet there is a sense of danger as it is street art therefore putting work up on the event night will be difficult. It would be revolutionary in that it gets the whole world involved especially with the power of the internet by just streaming a video.

Here are some posters I have came across: