3. Feedback (the event): Gareth Bayliss & Rob Hillier

Rob Hillier:

  • “make some of the type bigger”
  • “move some things on the Camden page”

Gareth Bayliss:

  • “you’re double informing on some pages where the images says it/ self explanatory so don’t need description/ annotation”
  • “if you want a consistent layout, maybe try having the same layout for  the bakeries you visit”
  • “contrast you’re calm street images against the Oxford Street double page spread”


Response from feedback: That’s a real good idea to constrat the image of my street with busy London, Gareth suggested putting in an image but said I should think about it creatively – I think I’m going to do a fold out page of the street image printed on acetate or tracing paper. That is why critiques are helpful.


URL – http://www.ecofont.com/en/products/green/printing/sustainable-printing-using-ecofont-software.html

“Ecofont is designed to save ink, money and eventually the planet, but heaven save us from worthy fonts. Ecofont is a program that adds holes to a font. The software takes Arial, Verdana, Times New Roman and prints them as if they had been attacked by moths. They retain their original shape, but not their inner form, and so lose their true weight and beauty. They also usually go no bigger than 11pt, although at this size or smaller they may save you 25 percent of ink consumption.

The plus side: In 2010 Ecofont won a European Environmental Design Award. The downside: a study at the University of Wisconsin claimed that some Ecofont fonts, such as Ecofont Vera Sans, actually use more ink and toner than lighter regular fonts such as Century Gothic (although one could, of course, always print Century Gothic using Ecofont software).”

This was mentioned on a design blog and that’s so clever that it saves ink by creating dots of empty space in letters. The software can be dowloaded onto computer where it converts the document so that the letters have holes. There is a trend in all industries of being evironmentally friendly and I’m going to save this post for future projects related to green products. By reducing ink, reduces money and ink making the product more recyclable/ less ink need to be produced in the first place.

Riot Grrrl

  • 1991 – Allison Wolte and Molly Neuman publish Riot Grrrl
  • there was a rise of feminism and the zine was created to celebrate this movement
  • zine concentrated on music and fashion

  • homemade cut-and-paste, xeroxed, collagey zines that covered a variety of feminist topics
  • used to voice opinion and share experiences making a community
  • Riot Grrrl now has an online blog – http://riotgrrrlonline.wordpress.com/


This is the meaning of zines, in creating a medium for people to share their interests and opinions. In the past, women was regarded less equal to men and by making a zine underground and low, they could voice their opinion in which everyday people would not listen, this provided support to one and another to boost confidence. As seen in the issues of Riot Grrrl above, it has that grungy appearance where images have been cut and stuck onto an A4 sheet then photocopied (there was an increase use of Xerography as photocopying was introduced), handwritten text is then added to fill in the empty space between the images. But with the handmade appearance, it make it look more raw and more personal giving it attitude saying it doesn’t have to be perfect adding to the philosophy of the magazine in expressing female’s opinions.

Factsheet 5 (zine that review zines)

  • 1982 – a zine that reviews zines, started by Mike Gunderloy
  • reviewed predominantly science fiction themed fanzines and independent publications already circulating by word of mouth
  • the late 1980s it was a thick newsprint magazine, published bimonthly with a circulation of 10,000


With the increase of zines, this zine was created to review other zines, I suppose this is good that people can get an overview but maybe it’s defying the zine culture in that zines are created out of personal interest so that it shouldn’t really have any criteria to be marked against. But the creator of Factsheet Five has the interest to review other zines in hsi zine.

Sniffin’ Glue

1976 – Early punk zine started by Mark Perry.

I went to the library to look at the Sniffin’ Glue issues which are actual versions from that time period as they were preserved by the library’s archive. It’s evident that the zine was handmade with scrawny writing and photos that had been cut and stuck onto the page. There is a mixture of handwritten text and typed writing using a typewriter. Headings are handwriting with a bold marker to give a hierachy. Images aren’t even aligned straight giving the connotation of not caring and going against society/ traditions which was what postmodernism and punk was about.

No special effects was used in Sniffin’ Glue magazines, it appeared that it was literally cut, paste, handwritten and then photocopied making it look more edgey. In the photos below, it shows that the person who put the zine together didn’t even check their work when assembling their articles and only after they noticed that the spacing was too tight they scribbled a column line. The vertical text shows that the text was added last minute because of the positioning and it is tightly squashed.


Use of Xerography in zines

1937 – process called Xerography invented by Chester Carson. 1950 – Xerox Corporation maes photocopy machine commerically available.

Photocopying was very heavily used in the early period of zines and are still used now but as there are different technology, most effects can be achieved on the computer before printing. Below are pages from a book “Whatcha mean what’s a zine?” and shows the different effect you could achieve using the photocopier e.g. draging the image whilst photocopying, enlarging sections of the image etc.


I found some examples in the some zines in the library which are actual issues of the zine and not photocopies. This shows the designer has used different effects of printing in that in the first photo below, that have printed the monotone green image and then another stage having blue printed text ink on top. This method has been achieved on the second and third image below where a monotone colour image is printed first and then text is printed on top at a later stage. This would have saved money considering zines were of a small distribution and scale – by printing in less inks would save money.


URL – http://vimeo.com/11766000

“Errata (16mm, 2005) is an experimental film in which I used a photocopier to generate frames of animation. Each frame of the film is a photocopy of the previous frame. Both black & white and color photocopies were used to make this film, approximately 4,600 copies total.”

This video was interesting in that it was an animation of the faults of photocopying and was a flickbook effect which expressed the ink as a fluid motion.

The 8 Worst Fonts In The World

URL – http://www.fastcodesign.com/1665318/the-8-worst-fonts-in-the-world

“In 2007, Anthony Cahalan published his study of font popularity (or otherwise) as part of Mark Batty’s Typographic Papers Series (Volume 1). He had sent an online questionnaire to more than a hundred designers, and asked them to identify: A) the fonts they used most B) the ones they believed were most highly visible C) the ones they liked least.

Least Favorite:

  1. Times New Roman (19)
  2. Helvetica/Helvetica Neue (18)
  3. Brush Script (13)
  4. Arial
  5. Courier (8)
  6. Rotis
  7. Souvenir (6)
  8. Grunge Fonts (generic) (5)
  9. Avant Garde
  10. Gill Sans (4)
  11. Comic Sans (3)

The Least Favorite survey contained brief explanations. Twenty-three respondents said the fonts were misused or overused; 18 believed they were ugly; others found them to be boring, dated, impractical or clichéd; 13 expressed either dislike or blind hatred.”

I think with the dislike of fonts, it is because that they have become overused/ default fonts such as Times New Roman default on Windows computers and Helvetica being overused on branding. There are thousands of fonts out there yet there are only a couple that are constantly used because they seem to apply/ categorised into certain moods/ situations/ places. Interesting how Helvetica is on the least favourite list yet there are so many lovers of the font but I think people have come to realised that design has become humogenous and needs a change. Crazy how Comic Sans, which is a very controversial font and mostly hate by designers is at the bottom of the list below Helvetica regarded as perfect. I used to hate Comic Sans when I was younger but now I like it due to it in inflicting emotion and that most people avoid the font and not use it making it special in it’s own right compared to other fonts making the whole design world boring as they are plastered everywhere.

2. Feedback (the event): Simon Locksley & Selwyn Taylor

  • “You need to use grids”
  • “Need to annotate some images”
  • “Some pages have too many images going on”


Response to feedback: I think to some extent grids help but in my opinion I think grids make the magazine boring in that each page has to be the same – therefore I will feature some pages to have the same layout to show that I have thought about some consistency. Also zines were created in the 1930’s to share people’s interest and were not finished professionally, I want my zine to have personality so I think that by making each page the same would lose the interest of it. Yeah I thought that the Princi spread had too many images, I’m going to select and remove some.

Book: Whatcha mean what’s a zine?

Todd, M. and Watson, E. (2006) Whatcha mean, what’s a zine? : the art of making zines and minicomics. Boston, Mass.: Graphia.

Review of book: This book I thought was cute filled with illustration basing in the history and concept of zines being handmade and small distribution scales. I thought some of the pages had too much illustration in that it was too busy and distracting to extract information/ read. It broke done the concept of zine into history, zine bindings and some examples of works with some interviews with zine designers/ artists too. I think that the book it a good read for brief information about zines and good to get a picture of the industry because they have interviews with small zine designers. The graphics and handwritten notes gives the book an endearing touch.

There are tips in how to write articles for zines, how to get inspiration for image, how to write interviews, how to construct zines, how to print/ screenprint, different effects achieved with the photocopier.

One the layout/ bindings that I found interesting was a poster fold out, where the cover is a poster and it is wrapped around the zine which can be used as a bookmark too. I don’t think it’s suitable for my zine but I think it would be good for a zine about bands or some kind of character so I’ll keep this binding/ layout in mind for the future.

Book: Editorial design

Zappaterra, Y. (2007) Editorial design. London: Laurence King.

Review of book: I liked the cover of the book with it’s paper envelope texture and this matched the contents where each chapter was based on a different editorial company. Each chapter was divided with a picture of the envelope from the editorial company sent to the person who wrote the book. I think that this was playful because it shows the individuality of the different editorial company and that even envelopes has a sense of structure/ font/ layouts and that it packages the company (in literal and sub- meaning too). The book consisted of no writing apart from contact details of the different comapnies. It was lovely to view the different works of the greatest editorials in Britain and good to give me inspiration on different formats and layouts.

The featured work from Hat- Trick who I like and they lectured earlier in the year too. They showed their “Three” work and highlighted I’ve got to look at details because even small details such as ribbon bookmarks where they have three of them going with the theme of three.

Book: Great British editorial

Emeyele (2008) Great British editorial. Barcelona: Index.

Review of book: The book went through everything in the magazine industry from the marketing to the structure within a publishing house to the history of magazines. I’ve always wondered the different job roles/ responsibilities e.g. editor, designers etc. The book was very broad so it didn’t have in depth information about certain aspects of design which I wanted. I wanted to find different interactive elements throughout the history of magazine or some example of good layouts. It broke down the anatomy of a magazine with about a paragraph of information, good book to summarise the industry and to get a feeling for the project but not a good book for inspiration or work development.

Book: Magazine design

Foges, C. (1999) Magazine design. Crans-pres-celigny: Rotovision.

Review of book: This book broke down the anatomy of a magazine from biding to cover lines to binding. The book was good that it featured work that was different/ revolutionary, I especially liked the page that showed the application of different materials that made the magazine Dazed interactive. “Dazed & confused, Issue: Aug 1997. In this issue, cover mode Helena Christiansen’s modesty was preserved by the application of a metallic coating. Half of the readers who bought the magazine and scratched off the panel got lucky, and saw Christiansen unclothed. The others were disappointed to find her censored by two black stars under the panel.”

I love the interactivity and it makes the magazine fun and exciting too, making it a collectors item in the future because people either got the lucky unclothed one and some may have kept the metallic coating to preserve the issue. The book highlighted fine detail of magazines in how some magazines have there barcodes and the spine of magazines. Wallpaper magazine features the main articles that feature in their magazine which I noticed when reading them in the library and that it is helpful when searching for issues relating to my topic.

1. Feedback (the event): Rob Hillier

  • Looking really good
  • A lot of work has gone into this
  • Some spreads are working better than others
  • I like how it is different in the opening flap of the zine
  • Add more drawings and look into Andy Warhol’s cake drawings


Review of feedback: Yeah I agree that some spreads are working better than others and I’m currently stuck on the China Town spread but I will push myself to work otherwise I’ll fall behind – I’m going to look into more books for inspiration. I just initially sketched some drawings in the zine mock of where my drawings are going to be. They drawings will be in watercolour as cakes looks good in watercolour as it shows it delicate side. Andy Warhol:

I looked into Andy Warhol’s drawing of cakes and I like how it combined watercolours with the use of pen drawings. One of my drawings (drawing of Primark) already combines both watercolour and pen. Rob showed an example of a past third years work in that there magazine was interactive where there was folding sections and diet cuts. I think that for my China Town spread which i personally find is the weakest, is going to have a tear up sections but in an artistic direction.

Skills: Learning about camera technical features, shutter speed, F stop, ISO

URL – http://www.youtube.com/user/PhotographersOnUTube/videos?sort=da&view=0

I borrowed a DSLR camera from uni because I wanted to learn photography skills for some of my graphic design work in the future, especially taking photos for my portfolio. I went on Youtube to search for videos to explain to me the different functions of the camera. I wanted to especially learn about apperture where a feature is in focused whilst the background is blurred.

I learnt that F-Stop controls the how much light is let into the lens, the smaller the number, the more light is let in. Shutter speed control how long the photo is captured, the smaller the number, the slower the speed.


  • Daytime: low ISO (less sensitive to light)
  • Sporting events, indoors: high ISO (more sensitive to light)
  • Faster shutter speed requires higher ISO in low light


Here are examples of experimenting with different F-Stop, ISO and shutter speeds. As seen on the left, there is more blur and darker that the middle photo. Whilst on the right, there is huge focus on the remote.

Lecture: History of Advertising Trust (HAT)

Is adversiting good for your health?

  • was founded in 1976 to collect and preserve the UK’s advertising heritage and to make it available to all  for study and research
  • HAT became an educational charity in 1978
  • HAT’s collections embrace al forms of brand communications in both old and new media including marketing
  • provides stories behind famous brands
  • contributing to new media – updating Heinz Facebook timeline with their achived history
  • adveristing industry today worth 19 bilion
  • 1927 Ashley Havendon, simple graphic, invented ENO’s typeface
  • common to British advertisement is humour> Victory V ad
  • Frank Lowe created a cigarette ad of pyramids  – nothing to do with product. Great photography but hid the logo of Bensons
  • Silk Cut cigarettes with scissors printed on silk
  • Silk Cut, pruple shoulder curtain, Pschyo

  • have to by law to put how harmful cigarettes are
  • John Gilroy, created famous Guiness ads

  • Ostrich – (glass should be upside down) glass looking instead of weight
  • Heineken had a version of Gilroy, “refreshers the part..”
  • Smirnoff – took mundane people that had their lives transformmed
  • HAT has complete GSK informaiton from 1920
  • series of Benetton ads – tongue, baby
  • Greenpeace furcoat draging – “dumb animals”
  • “your talk may kill you comrades, powerful graphics


Response to lecture: I’ve never been taught about the history of adverts and to see some of the most iconic pieces was an eye opener. I didn’t really know how good/ impact of cigarette adverts were in the past and it seems like that Silk Cut was on the ball with their adverts in being simple and iconic with the play on words and the colour association of purple. I had heard that Guiness adverts were very popular in the past but had not seen examples, they seem to have the same style of posters in the World War 2 era in that they were hand painted with text positioned across the top. I wasn’t aware this institution exisiting and I will try to visit the place when I have the time, the address is: 12 Raveningham Centre, Raveningham, Norwich NR14 6NU

Book: The 10 influential creators for magazine design

PIE books (2007) The 10 influential creators for magazine design. Tokyo; Enfield: P.I.E.; Publishers Group UK [distributor].

Review of book: Ray Gun did appear in this book and I do agree that his work is influential as it was very different in the time period it was published. The book contained mini biographies of the magazine creators and was nice to read about there life but I thought there could be information about how there work was revolutionary and their inspiration for there magazine, also what was the impact on the time period. Surprisingly there was a lot of Japanese creators that was influential, I wasn’t aware how big the magazine industry is in Japan. Below features the pages about Work In Progress (Self Service) – Ezra Petronio, for me I don’t find there pages amazing because there are so many magazines these days and some appear like that too. But I understand that work is different depending on the time period and on the audience. Most of the magazines featured in the book are glossy magazines which I thought was a shame because I wanted a sense of rawness and how they developed to become one of the 10 influential creators.

Book: What is post-modernism?

Jencks, C. (1989) What is post-modernism?. London: Academy Editions.

Review of book: I read the entire book and when I turned each page, I was hoping that the next page would make more sense. This is one of the worst books I have read in my life, maybe because the title was misleading in that it would give one simple definition or that it would then in go in depth but it didn’t and it had a lot of complex words in that people would not understand unless they understood the complex words/ terms. This book made me very frustrated and that it kept going off in a tangent in talking about other things.

Book: We love magazines

Losowsky, A. (2007) We love magazines. Luxembourg: Editions Mike Koedinger.

Review of book: I was hoping to get inspiration for layouts and grids with this book in that it would have large images of magazine spreads. But instead it had textual information. Nice that it gave a history of the different magazine and the history of various magazines from different genres. I like the pages of “Great moments” where it highlighted key issues, in particular I liked the page about Big Issue and how magazines have different interests of being able to help homeless people and methods of distribution. It reminded me of how magazine doesn’t just serve one purpose in looking nice and providing information.

I don’t think this book was helpful visually for me to get information and the text in the book at times was too faint and didn’t go in depth or went off on a tangent in talking about something else.

Book: Ray Gun: out of control

Ray Gun (1997) Ray Gun : out of control. London: Booth-clibborn.

Review of book: This book is both for my zine and my contextual studies. Personally I don’t like the style of postmodernism and Ray Gun but it’s good to try different things and see what’s out there. I find that Ray Gun’s work is really messy and lazy graphic design but I know that is the effect they want to achieve and that things are positioned for a purpose so it is not lazy.

It took a lot of time to read the book as text was scattered everywhere on a page and there was lines across text and sometimes text was hidden behind images etc. It did get frustrating and annoying because it made me have to think what I was reading as it didn’t make sense. I don’t want to go down the route of my zine in this style as I just find it confusing.

I understand of what postmodernism is more like and that it is very strange even in the present time so it must have been extremely revolutionary in the 1990’s.

Book: The picture book

Hyland, A. and Bell, R. (2010) The picture book : contemporary illustration. London: Laurence King.

Review of book: I looked at this book to get inspiration for artwork or style for my zine. It contained styles of illustration but to be honest, I thought that the styles were pretty similar and I thought there could have been more variety. The most popular style/ appeared the most was the simple pen sketch one which is also currently trending in the design industry presently. There wasn’t any style that particularly grabbed me or a style of illustration which I wanted my zine to look like.

But I liked Gina Triplett’s work, I like the rough sketchy style in contrast to the rough painted colour. A combination of different drawing styles in that the dog in the bottom right it coloured in more real life looking whilst the other dogs are more abstract. There colours work really well together as they are similar shade of blue, yellow and green which compliment each other. There is a strong use of blue (potentially making it look dull) but with the large patches of yellow, it balances it out.

Book: Graphic design time line : a century of design milestones

Heller, S. and Pettit, E. (2000) Graphic design time line : a century of design milestones. New York; [Garsington: Allworth Press; Windsor] [distributor].

Review of book: Each double page spread was a year and it gave brief chunks of information about different subjects in the year of the design industry. An example would be if something was invented or a designer died or was born. It was a good read to get a brief design history and I thought it would help me with my contextuals in looking into postmodernism but as it was so brief it didn’t help me in that retrospect. It did help me to get a sense of how the design industry developed and how the past effected the present.


URL – http://issuu.com/meanfolk/docs/obx

Use of photography, typography and layout combined. The photo is good because the lighthouse stands out from the grey sky. The image is positioned centrally, both horizontally and vertically. The font use is a condensed style, a clean sans serif with equal strokes. People often say that things look good in odd numbers and with the word OBX it is balanced. The O and X are edited that it looks like it’s behind the scenery.

New technique: Blend paths

I researched on the internet how to blend pathsand followed their tutorial, also I learnt how to make a new brush too! It makes one colour blend into another colour which can then be made into a brush. Hopefully I can remember the steps and apply this to future projects. – I think I will experiment with this technique when designing for the Norwich Film Festival next month.

Urban Cycling

URL – http://issuu.com/katiekingrumford/docs/urbancycling

The content of this zine is based on people watching. I did this when I was in London because people around are just as interesting as sites/ landmarks. There are about 5 double spreads of individual people with captions displayed on the side as seen in the image below. There is a consistent use of colour (grey, white), font and shape (a rectangle with a corner chopped off).

I, Science

URL – http://issuu.com/iscience/docs/issue20

This magazine on the website Issuu is called I, Science. Here is one of the spreads of their magazine. There is a strong layout here with a three columns on each page, certain quotes are in the same size as the subheadings, there is a strong use of colour consisistency (orange, black, grey, white). Images are positioned within the grid of the three columns (on the left, the image is in one columns, on the right, the image is stretched across two columns). The font used for the headings/ subheadings is in upper case and condensed in shape, other text is round and italic, body text is in a serif font which makes the article looked quite dated I think they should have used a sans serif because everything else looks modern.


URL – http://issuu.com/

This website allows people to use the medium of the internet to publish and distribute their magazine. I am using this website to browse through various magazines to get layout and content inspiration. I will look at the different genres, styles, layouts that they have to try and create my own style of my zine.

I’m going to upload my zine onto this website after I have completed my zine too.

Zines do not have to be high quality standard but of the designer’s passion

URL – http://www.pushpinzines.co.uk/products/answers-on-a-postcard-1-12

Sold on a website that sells handpicked zines, this is a series called “Answers on a Postcard ” by “Girl Industries”. The series uses a simple black and white photocopy printed on coloured paper for variation. This shows that zines do not have to have a high quality and that it is made from interest and passion of the topic.

I’m worried that the zine I’m going to created will look unprofessional and ugly but I have learnt with the zine culture, it’s about the designers interest for the subject to share with the world.

URL – http://wemakezines.ning.com/photo/shape-situate-posters-of-inspirational-european-women-issue-3?context=latest

Shape & Situate: Posters Of Inspirational European Women. Issue 3 (2012)

This zine appears to be completely handmade with handmade type where the designer has chosen to handwrite the text rather than using existing fonts. Content on the pages appears to be positioned around the image and that there are no colours used apart from the front page where is it printed on colour paper. The front page f the zine look like it has been handrawn using biro pens created a screen printed appearance.

URL – https://littlehelenmak.files.wordpress.com/2012/04/biker.jpg?w=211

Very simplistic in that it look amateur – the piece looks like the text has been printed off the computer with italic Arial Black font and then the image is drawn in the centre. But zines make unpolished booklets/ magazines acceptable because it is a personal response to a topic.

URL – https://littlehelenmak.files.wordpress.com/2012/04/untitled2b1.jpg?w=300

I think this is a fold out zine but it follows the style of 1970/ 1980’s zines where there was a high use of photocopiers, cutting and sticking colleges. The images are positioned at the top of the page to draw attention whilst there is handwritten text to accompany the images.

Use of gridding

I am starting to use grids more and that I have used them when constructing the A2 poster for my contextual studies. I’ve been more aware of layouts when browsing magazines and books and currently using them when laying out my pages for my zine.

Playboy magazine ad

I find this piece hilarious, I love that it lets the user of the towel become the front cover model. It’s fun and cheeky but simple in that it is just a red towel with printed worlds. I think they are promoting that they are looking for a model to feature in March. People usually are wearing less items of clothing at beaches so placing this ad in context works really well.

I haven’t painted and sketched in a long time – I forgot how I like to watercolour

I forgot how I like to paint using watercolors. I haven’t painted and sketched in such a long time. Rob encouraged us during the holidays to draw, sketch, jot notes for our project. So I decided to draw some pieces that can contribute to the contents of my zine. I chose the medium of watercolour because I like how smooth the colours are together and that they are vibrant. I’ve got to admit that I don’t really like drawing particulary but I can draw if I had more time and put effort in.

I decided to do some watercolour paintings and some pen sketches to vary the styles and to show my range.

I chose to draw my pen sketches ina cartoon/ abstract style as it is more interesting. Because artists such as Quentin Blake create characters that are in a rough abstract style which are successful and I like this work –

Australian Childhood Foundation: Invisible

URL – http://www.coloribus.com/adsarchive/outdoor-casestudy/australian-childhood-foundation-invisible-13735605/

I find this really eerie and scary which makes the piece noticable and memorabl Even though behind the poster is a dummy that is child size, the thing that makes it scary/ creepy is that the idea of a child being suffocated underneath the poster. In addition, the poster is three dimensional which makes it have more of an impact rather than a 2D child cutout.

Humans have emotions especially towards young children and within everyone’s nature, it is moral to take care of young children and the elderly as they are most vulnerable therefore, this campaign plans to hit the heart string’s of people.

Behind the child dummy is another poster so after a while, to get people noticing the poster again, they can release the dummy for another message – also the dummy may get tampered/ stolen by people over time.

World AIDS day

Good that it is a real life publicity stunt and it can be used for posters because it a strong visual. The person in the bubble is unmissble because the size of the bubble so when strolling down the street it would get people noticing. I think an improvent would be that the Tshirt design would be more prominent because on a poster an in real life, it would be difficult to see what the action was supporting for.

13th Street “Stationery of Horror”

URL – http://www.behance.net/gallery/13th-Street-Stationery-of-Horror-%28Design%29/440850I

Using everyday hole punches, staples, envelope tears as part of the work piece. I like these piece even though they are gory they bring a fun interesting element that make people go “eewwww” or “ohhh that’s clever” because it brings everyday boring objects to life with the different characters. Personally I don’t know the nature of the business it is promoting but maybe it’s a special effects business. The process is that the graphics are printed and then the hole punch or staple is applied after so that it is precise.

Million Dollar

“The website of Alex Tew, a 21-year-old entrepreneur, who hopes to pay his way through university by selling 1 million pixels of internet ad space for $1 each.”


A simple concept yet highly successful, I think the reason for Alex’s success is that his homepage played on the idea of exclusivity and that when large corporations saw this advertisement method, they thought they must have to join therefore making the homepage known to news and people. I think this was an easy way in raising awareness though he would have had to create hype for the product before it snowballed. This was the first of the kind and now there are replicas but this idea can’t really be continued unless adverts are replaced but people will/ have already lost interest.


Noticing the Eurostar logo

Whilst sitting on the tube train, I saw a Eurostar ad and only then I noticed the design of the logo. The logo is featured in the bottom right corner and I thought to myself “ohhh that’s clever!”. By extending the cross bar of the e, the rest of the e becomes a tube/ tunnel which symbolises the business in that it is a tunnel between England and France. The cross bar has a swirl stroke which can show the flow of traffic and can symbolise the ease of use because the connotations of flow is that everything is smooth. happens consecutively and goes well. The text “Eurostar” accompanys the logo so that people who are not familiar with the visual logo know what the ad is about. It is positioned below the cross bar and fits snuggly there otherwise the visual logo would look off balance as the cross bar is longer on the right side.

I found it strange to feature a women in the ad but maybe the designer wanted to feature an emotional trigger in that Amsterdam is expressed to be happy as the women is smiling.

Going to London for content

Originally I wanted to go on a bike ride along the river Stort with my friend as the even or having a day out with my little cousins baking and going to the park (Pets Corner, seeing animals).

I went to London yesterday to record my event in that I travelled around the city. I started in my home town (Harlow) and recorded video clips, written notes/ quotes and taking photos. I chose London because there is many events, different people, different sites to see but I took my interest of baking into site seeing in London where I visited the top bakeries in London.

I visited: Camden, Soho, Carnaby Stret, Oxford Street and China Town. I mainly walked everywhere because that way I can get first hand experience and get more photos (closer detail) and tried other methods such as taking the bus.

I tried to keep my ears and eyes open by noticing people and the environment.


Commemorating Bosnian war victims

URL – http://news.yahoo.com/bosnia-marks-20-years-since-war-101348207.html

“April 6, A river of empty red chairs filled Sarajevo’s main avenue Friday as Bosnians marked the 20th anniversary of the bloodiest conflict in Europe since World War II with songs and remembrance.”


When I saw this on the news I initally was taken aback by how many people had died with the representation of the red chairs. I think this is a very successful campaign to make people aware of how many victims of the war there was with the strong visual of red contrasting against the grey landscape.

The seats symbolise the honor they are given in that they get a seat, the seats are almost like a parade down the street. In addition, at the front of the rows, there were performances as if the red seats were filled with the victims and they get an exclusive performance and the performance is a mark of respect. It is one of the most extroadinary impactful campaigns I’ve seen in my whole entire life and one that is unique.


zines characterized by a synergy between outspoken political commentary, literary experimentation, heartfelt critiques of rock and roll music, influence of drugs on visual communication, revolution in layout and design

Sniffin’ Glue made its appearance as the leading British punk music fanzine. Sniffin’ Glue featured sloppy hand lettering, uneven typewritten interviews, and darkly reproduced pictures.

Zine context

URL – http://www.doitgreen.org/article/media/zines

As the underrepresented raised their voices, specifically women among them, the activity was deemed a movement and it was named Riot Grrrl. Here women redefined feminism for the 1990s and recognized each other as manufacturers of culture as opposed to mere participants in the culture that is given to them. Ericka Bailie’s zine distribution business, Pander Zine Distro, raises the Riot Grrrl battle cry in its absolute effectiveness, representation, and style. It also raises the bar for distributors of independent media to consider more carefully the quality and kind of works they represent.

Furthering the connection between dissidence and music, students from the school of visual arts in NY founded Punk in 1976 and chronicled CBGBs. Also Sniffin’ Glue made a name in the UK around the same time. These days, a biography of a band from the UK in the late 70s cannot be published without images, interviews, and information credited to Sniffin’ Glue.

The intellectual history of zines, however, is not the whole story. Chester Carlson scored a patent for Xerox in 1939 and began the love affair between the zinester and the tool of the trade. One zinester mentioned that the most romantic thing anyone has ever done for her was to buy her a photocopier. It wasn’t until the 1970s that most of us had access to them. But now that there is a Kinko’s on every corner, a copier at every temp job, and a disgruntled temp worker at every temp job, it is unlikely that the number of zines in circulation will see an end. The copier brought speed and accessibility to a cultural history of resistance and self-reliance. What naturally followed was a rise of control over the written word and published material. Zines are proof that the means of production and distribution can exist in the hands of the people and that we now have more resources and power to make our culture than ever before.

Zine culture is changing. With the rapid growth of digital culture, zines have made a curious transition to the web, which has perhaps breathed new life into a very old idea. Currently, one heated debate among zinesters is whether a zine has the same impact once it appears on the glowing screen. Other zines have reached a level of popularity to garner a large following, most notably Clamor and Punk Planet. But while these magazines make their way to the racks of Barnes and Noble, it seems there will always be the teenage girl cutting and pasting, copying and distributing, finding her niche in the colorful underground publishing world.

1990’s: Riot Grrl

Feminism in the 1990’s

Zines begin to be created with desk top publishing programs; e-zines are distributed via the Internet.

Rebecca Walker writes an article for Ms. Magazine called “Becoming the Third Wave,” marking the emergence of the third wave feminist movement.

1930’s: The Comet

The Comet is said to be the first ever fanzine published. It is a fanzine that was published in 1930 in the U.S.A. by Raymond Palmer.
The Comet is widely acknowledged as being the first science fiction fanzine ever published. It was edited by Raymond Arthur Palmer and published by the Science Correspondence Club.

The design looks basic in the title is positioned centrally at the top like a banner with a bordered image positioned below. The layout is basic and it appears to be handrawn onto plain low quality paper. I don’t think this would have been mass produced because it is very niche and that creating plates for printing would be highly expensive considering the output quantities wanted.


IBM Selectric Typewriter (multiple typefaces)

zines characterized by a synergy between outspoken political commentary, literary experimentation, heartfelt critiques of rock and roll music, influence of drugs on visual communication, revolution in layout and design

inexpensive offset printing used to create alternative newspapers associated with the political unrest of the time, underground comics

Flash skills: motion paths

I used the internet to search for motion path tutorials. Motion paths is where you can get an image to follow a path to create an animation. At first I found it difficult in that I didn’t know where to draw the path using the Pen tool but then after create the second motion path, I got the idea of it and could apply it easier to the third animation. I found that it helped with the knowledge of creating motion tweens which I learnt how to do before. Now that I have learnt this skill I will try and remember this and use it for future projects if needs be.

DVD: The real Saatchis – master of illusion

The real Saatchis – master of illusion, Channel 4 (broadcasted on 10/07/99)

The real Saatchis – masters of illusion (1999) [DVD]. Channel 4.

  • 1968 – year of rebellion
  •  –  Charles Saatchi planned his career
  •  –  already renowned copyriter – famous of the pregnant man advert
  •  –  ready to challenge the order
  • Dramatic visuals, tough message
  • Cigarettes with tar
  • Had Health Education account
  • Joined younger brother Morris later
  • Jewish, they saw themselves as outsiders
  • Charles was streetsmart whilst Morris had qualifications
  •  1960’s adverts were safe cosy family looking
  • Spotted “Campaign” newspaper to get themselves noticed
  • Saatchi would wine and dine “Campaign” journalists
  • Taken over by Garland Compton
  • Lost Health Education account
  •  – Then took Silk Cut as a client (opposite to what they was working for before)
  • Conservatives as a client
  •  – they didn’t have money to pay and would become bankrupt therefore future industrialists clients would not book if Conservatives did not win the election
  • They thought that it’s not about being the best but the biggest
  •  – kept buying businesses
  • They didn’t understand the businesses they bought > no management